Earth Day is a great moment to pause and ask: What kind of impact do I want my business to have? Not just someday, but right now, in the choices we make every day.
In honour of the day, we’re hosting a discussion to talk honestly about what it looks like to bring purpose into your business in ways that feel realistic, energizing, and aligned with your values. Whether you’re just starting to think about impact, or you’re already taking steps and want fresh ideas, this conversation is about progress, not pressure.
In this free WeCafé, we’ll explore:
- Simple, meaningful ways to build social and environmental care into your business
- How values can guide everyday decisions, big and small
- Tools and supports that can help you turn good intentions into action
- Why doing good can also make your business stronger and more resilient
Join us this Earth Day for an honest, inspiring conversation about building a business that cares for people and planet.
Tuesday, April 22 | 10am to 11am PT | Free Virtual WeCafé
Facilitator: Kelly Masson, WeBC Business Advisor
Panelists:
- Hilary Henegar, Impact & Engagement Strategist
- Natalia Hahn, Operations & Sustainability Director with the Impact Toolbox
- Maddy Best, Project Manager with the Synergy Foundation
Free and open to everyone!

