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FrCourse Description Across Canada, small businesses are embracing a digital transformation. Customers are more comfortable than ever shopping online, and savvy business owners are building the infrastructure needed to meet rising demand. Web traffic is great to have, but are you doing everything you can to turn traffic into sales? This fast-paced and interactive webinar […]
Course Description As an entrepreneur, it’s vital to conduct market research before making important decisions. Analyzing available data allows you to understand your target market, conduct a competitor analysis, view market trends and enhance your business operations. Join Small Business BC’s Market Research Analyst, Mark Eversfield, as he explains how secondary market research can help […]
Course Description Whether you are starting or looking to grow your business, the business structure you choose can have a massive impact on your profits and tax situation. Join a representative from Loren Nancke Chartered Professional Accountants and learn accounting essentials, responsibilities and dates involved with managing a small business. You’ll discover the deductions available […]
Course Description Primary market research helps to take the guesswork out of important business decisions. Harnessing tools like surveys and focus groups, it can tell you how much your clients will spend, what motivates them to buy, and a greater understanding of customer needs and pain points. Join Mark Eversfield, Small Business BC’s Market Research […]
Are you in the “cannabiz”? B.C.’s cannabis sector is a significant contributor to the local economy. If you’re thinking of exploring new markets for your cannabis business but don’t know where to start, we’ve got you covered. Join Small Business BC's two-part webinar on November 23 >>>> to learn about the current regulatory framework around […]
How to Incorporate First Nations Art in Branding December 8 at 1:00 PM to 3:00 PM Length: 2 hours Language: English Course Description Storytelling has always held a special place in Indigenous culture. At its most basic level, branding is storytelling. It allows a business owner to communicate exactly what their business is, and why a customer should be […]
Business Insurance Basics for Busy Entrepreneurs Course Description Many small businesses don’t have the insurance coverage they need, and it’s estimated that 25 percent of BC businesses are underinsured or have no insurance at all. Have you ever wondered about business insurance – what it is, when you should buy it and why you need […]
Make Your Own Website Course Description Thinking of creating a website for your business? WordPress websites make up almost 30% of the internet and it was recently named the world’s fastest growing Content Management System (CMS). Similar to Shopify, Wix and Squarespace, WordPress offers a free-to-install, flexible and simple interface to make the most of […]
Search Engine Marketing and Analytics for Your Website Course Description 93% of online experiences begin with a search engine. Understanding how to improve your visibility in Google and other search engines is crucial for driving traffic to your website. Learn free online tools to find out who your website visitors are, what they’re searching for, […]
Building a Content Strategy with Blogs Course Description Blogging allows a business to easily create and share valuable and relevant content with their target audience. Whether it’s blogging, social media or newsletters, content marketing is critical for entrepreneurs looking to promote their business in a budget-conscious manner. Join Ashley “WriterGal” Doan, Writergal Marketing Services, and […]
Launching an Effective Email Strategy Course Description Email Marketing makes money. In fact, a recent study showed that for every $1 you spend on email marketing, you can expect an average return of $38. Find out what you need to start an effective email marketing campaign and reach your target audience via their email inbox. […]
This International Women’s Day, Small Business BC, alongside WeBC and Futurpreneur, is celebrating the invaluable contributions of BC’s women entrepreneurs with an in-person meetup and panel discussion. Join us on March 8th from 4:30 pm to 7 pm at the Small Business BC office for an evening of networking and education. Register Now >>>
