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Marketing & Market Research

Marketing & Market Research

Effective Marketing & Sales Guide

From Small Business BC If you’re in business, you’re in sales! That’s why it pays to ensure your marketing plan covers ...

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Growing Your Business

Find Your Industry Canada NAICS Code

From Statistics Canada The North American Industry Classification System (NAICS) has been developed by the statistical agenci...

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Growing Your Business

Secondary Research for Businesses Tips for Small Business Owners recording

Are you working on a business plan, funding pitch or new product design? Secondary market research, or gathering information ...

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Growing Your Business

BDC – Key performance indicators (KPIs): How to set the right metrics...

What gets measured gets managed. It’s a common saying, and for good reason. Data is crucial in today’s business world—t...

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Marketing & Market Research

How To Keep Track Of Costs To Get Your Business Online

You know you need to get your business online a.s.a.p., but how much will it cost? The team at Business Development Bank of C...

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Marketing & Market Research

Supercharge Your Website: How to Turn More Traffic into Leads or Sales

What would you do with 1, 3, 5 or 10 more leads a month? When your competition is a mere click away, it’s more important no...

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Marketing & Market Research

Social Media: Save Time Using a Content Calendar

Just as social media can represent a huge opportunity to connect with your customers, it also has the potential to eat up a l...

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Marketing & Market Research

Email Marketing for Maximum Impact

Whether it’s a newsletter, a new product announcement, or a thank you email, email marketing is one of the most cost-effect...

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Marketing & Market Research

Create Your Own Marketing Videos: From Tech to Technique

Learn how to create your own marketing videos! The video landscape is changing. Gone are the days when you needed to create a...

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Marketing & Market Research

Blogging for Business

How great would it be to have your ideal clients fall into your lap? For this to happen, you need to be known as an expert in...

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Marketing & Market Research

SEO for Beginners: How Customers Find You Online

This is the recording of a webinar hosted by WeBC (formerly Women’s Enterprise Centre) in May 2020. What is SEO, really...

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Marketing & Market Research

eCommerce SEO Checklist for Shopify Stores

The SEO checklist is for Shopify store owners who want to build out a simple SEO strategy and make sure their storefront is f...

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