So you’ve hired a  broker / distributor now what? what do you need to equip a distributor with to maximize your sales. How do you know they’re being effective?

This session is to help you set your expectations around what a broker/distributor actually does, or helps you right size your relationship with your current broker / distributor.

Key takeaways from this session:

• What is the role of a broker?
• What is the role of a distributor?
• What does your business need or want? Do you need a broker or a distributor or both?
• Tools that broker/distributors need to be effective
• What does a regular ongoing discussion with a broker/distributor look like/sound like?
• What kinds of metrics should you be watching/talking to your broker/distributor about
• Can you read or manage a distributor contract?

A broker or distributor is a key partner for you in growing your business. Choosing the wrong partner can set a business back or do reputational damage to both sides of the relationship. Attend this session to make sure you recognize the key road signs to picking the right partner.

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