Virtual Event in Honour of International Women’s Day | A Community of Opportunity: Amplify Diverse Voices of Women in Business

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Feb 28 | 10am to 11am PT

1 review for Virtual Event in Honour of International Women’s Day | A Community of Opportunity: Amplify Diverse Voices of Women in Business

  1. Jimmykew

    Good luck 🙂

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Join WeBC for an event in honour of International Women’s Day!

This year’s theme is #InspireInclusion, which encourages us to consider how we each contribute to an inclusive world in all aspects of our lives and businesses.

If you make a purchase, you have power; if you have a voice, you have a platform; if you have a community, you have an opportunity to foster a sense of belonging.

Join us on February 28 to hear from four inspiring women who will share their own journeys and how they’re helping to build communities that amplify and empower diverse women entrepreneurs:

  • Kelsey Pringle, Owner of 5 Star Media Group and Co-Founder of UPLIFT Women’s Business Summit
  • Alissa Assu, Owner of RavenSong Soap and Candle, Bear Essential Oils and West Coast Wildflowers
  • Ashley Ramsay, Founder & CEO of The Wonderer & The 5TH Series; Board Director at Accelerate Okanagan; Investor at Women’s Equity Lab; and Past Mentor for WeBC
  • Laurence Rich, Owner of FleuRich Creations

You will leave feeling inspired to celebrate the unique and valuable contributions of diverse perspectives, supported by a vibrant network of entrepreneurs, and excited to drive the economic empowerment of women!

Wednesday, February 28 | 10am to 11am PT | Free Virtual Event

Facilitator: Shauna Harper, CEO of WeBC

This virtual event is free and open to everyone!

Meet the Facilitator

Shauna Harper, WeBC CEO

Shauna Harper is the CEO of WeBC, based in our Kelowna office. As a federally funded not-for-profit organization, WeBC provides thousands of women entrepreneurs across BC with business loans, expertise, training, resources, and peer support to help their businesses grow and thrive each year.

Shauna is an impact-driven leader, community champion, speaker, mentor, and connector in the entrepreneurial ecosystem. She is a nationally-recognized advocate for women entrepreneurs, gender equity, and a champion for increased access to services, training, support, and funding. Her strengths include marketing & communications strategy, participatory and collaborative facilitation, business development, community engagement, team building, as well as the development of strategic partnerships and programs.

Prior to coming to WeBC, Shauna was an entrepreneur for 22 years. She owned a manufacturing company that created and sold inspirational glass stone magnets globally, and a marketing and communications company that helped small businesses and not-for-profit organizations by offering marketing strategies, project management, team support, and marketing training.

In 2015, Shauna was the co-facilitator of the regional Catalyst for Growth dialogues that actively explored how to support economic growth through women and create a greater impact by growing the number of women in senior leadership roles, trades, emerging sectors, and as entrepreneurs. She was also a facilitator for portions of the BC Economic Forum (2015) and the We for She Conference (2016).

Shauna has been recognized for her leadership and impact. She was named a Woman of Influence by BC Business Magazine; and Business Person of the Year and Top 40 Under 40 by the Prince George Chamber of Commerce. She was on the BC Premier’s Women’s Economic Council as an advisor from 2014-2017, and an advisor on the Government of Canada’s Women’s Entrepreneurship Strategy in 2019.

Shauna’s vision for WeBC is to continue to build on the incredible success and momentum of the team, while exploring the possibilities in the next phase of collaboration, sustainability, and impact.

Meet the Panelists

Alissa Assu

Alissa Assu

Alissa is working to create safe and and inclusive spaces for Indigenous Peoples in competitive retail markets through a different world view. She is a member of the Wet’suwet’en First Nation and belongs to the Laksamshu (Fireweed and Owl) Clan. She is the owner of three Indigenous businesses: RavenSong Soap and Candle, Bear Essential Oils and West Coast Wildflowers.

Ashley Ramsay

Ashley Ramsay is a highly accomplished entrepreneur, investor, not-for-profit board member, speaker, and community builder, renowned specifically for her unwavering passion and commitment to advancing women’s equity in the realms of business and entrepreneurship. With a wealth of experience, she has successfully founded, built, and led four companies since the age of 25 and boasts an extensive parallel track record as a Director on government Crown and not-for-profit boards.

In her latest entrepreneurial endeavor, Ashley achieved a remarkable feat by spearheading the growth of Yeti Farm Creative, now recognized as one of Canada’s premier animation studios. Under her leadership, the studio expanded to over 175 employees before a successful exit. Ashley also stands as one of the few Canadian female animation company founders. This legacy serves as the driving force behind her dedication to empowering entrepreneurs across Canada, guiding these high-growth enterprises through the challenges of scaling up, exit planning and execution, and raising capital. At a higher level, Ashley’s advisory within her Crown appointments has significantly increased economic impact. She is passionate about making a difference to the economy, not only for British Columbians but for all Canadians.

Ashley’s outstanding contributions have garnered her prestigious accolades, including the Profit 100 Rising Stars, Okanagan’s Top 40 under 40, New Ventures BC, Women to Watch, and the Business Examiner Business of the Year award, among others. Her commitment to excellence is further evident in repeat nominations for the Royal Bank Women of Influence.

Honored by the TEC Leadership Forum and a longstanding member of the MacKay CEO Forum, Ashley has had the unique opportunity to sharper her leadership skills among some of the country’s top CEOs. Her journey reflects not just success but a continuous commitment to excellence and a passion for fostering the growth and success of women in the entrepreneurial landscape.

Ashley currently invests in the Okanagan Women’s Mentoring and Angel Network (WMAN), is an active member of Indigenous Insight, and currently advises a handful of women-founded startups throughout British Columbia while enjoying the work-life-play balance in the fastest growing city in Canada, Kelowna, BC.

Kelsey Pringle

Kelsey Pringle is the Owner of 5 Star Media Group, a boutique marketing firm renowned for innovative strategies and top-tier content. With over eight years of dedicated leadership, Kelsey has driven the company to success.

As a passionate entrepreneur and advocate for women’s empowerment, Kelsey is also the Co-founder of UPLIFT, a community fostering connection and empowerment for women. Beyond conventional business boundaries, UPLIFT reflects her commitment to inspire and uplift others.

In her role at 5 Star Media Group, Kelsey embraces the transformative power of emotion in marketing. Guided by Maya Angelou’s wisdom, she believes in infusing a human touch into every corporate narrative, recognizing that how you make people feel leaves a lasting impression.

Laurence Rich

Laurence Rich

Creating and gathering is one of Laurence’s’ joys of her life. She has successfully blended her love to plan, curate and capture beautiful moments into our everyday lives, through the art of floral therapy with her business FleuRich Creations.

Laurence is passionate about floral sustainability and is well respected across her industry as a pioneer of eco-friendly floral artistry practices, using ethically sourced blooms. Supporting local flower growers is one of her priorities, actively sourcing blooms from local farms in her arrangements, before purchasing further afield.

As a community advocate, collaboration with other small local businesses is imperative to her success. Viewed as a kind-hearted, go-getter with a fierce love for local, her peers always want to join forces and it’s hard not to when there’s flowers involved!

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