Marketing & Market Research

This tool helps you understand the five forces that impact your business environment: competitive rivalry, supplier power, bu...

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Just announcing your news isn’t enough. The real “trick” to getting media attention is to pique the editor̵...

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A thorough list of international statistical agencies....

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Explore Canada’s Labour Market Trends Making informed decisions about your business or career starts with understanding the...

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Market Research is an important factor in ensuring a business succeeds. In our society, change is rapid and continuous. ...

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BC Stats is the central statistical agency of the Province of British Columbia and has the largest concentration of statistic...

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The BC Chamber of Commerce is a not-for-profit organization representing the interests and concerns of local Chambers of Comm...

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A good, effective marketing plan is an invaluable tool for any business owner, whether you are just starting your new enterpr...

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While developing marketing strategy requires considerable research and thought on the part of the entrepreneur, it’s not ro...

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From the Department of Agricultural Economics (Cole Ehmke, Joan Fulton and Jayson Lusk) comes this document and worksheets th...

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The right price has to be low enough to attract customers and high enough to make them profitable. It’s part art and pa...

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Many small businesses are not making a profit today because they do not know the basic concepts of costing and pricing. The s...

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